Haitian Beer Makers

Beer consumption in Haiti is about 1.3 liters per person per year... compare that to 45 liters in the neighboring Dominican Republic... So... Why do Haitians drink so little beer? I think I have the answer...

It is NOT that Haitians do not drink, it is more like WHAT does the average Haitian drink?

Kisa Haitien bwè???

CLAIRIN monchè... Sa-w te panse?

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Heineken has just announced that it plans to invest more than than 100 million dollars in Haiti... Of course to produce more beer... What you didn't know? Heineken owns Brasserie Nationale d'Haiti (BRANA)... Poko sezi pitit... LOL... There's more!

Also read: Heineken and Guinness own Haiti's PRESTIGE Beer Brand

Here is what we know so far about Heineken's Haiti investment:

1) a new production line will be installed the Brasserie Nationale to produce more Prestige and more Malta H.

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In case you didn't know, let me tell you... Heineken and Guinness now own 100 percent of the Haitian beer brand PRESTIGE... Heineken International owns 95 percent and Guinness owns the remaining five percent...

Actually, they own the brewery that manufactures Prestige beer, by that I mean Brasserie Nationale d'Haiti.

Also read: Heineken to Buy 95 Percent Stake of Brasserie Nationale d'Haiti

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Heineken announced that it is increasing its stake Brasserie Nationale D'Haiti (BRANA), the Haitian brewing company, from 22.5 percent to 95 percent...

Since the late 1980's Heineken first bought its 22.5 percent stake in BRANA, now they are planning to increase it.

John Nicolson, regional president-Americas for Heineken says:

"The Haitian beer market has shown solid year-on-year growth, but remains relatively underdeveloped, A growing population, together with increased political and economic stability creates good prospects for continued growth. Brana is uniquely positioned to benefit from this environment with its leading brands, local brewery and nationwide distribution network."

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Pop Quiz: Which Canadian beer making company is linked to Brasserie de la Couronne in Haiti? Nope... It's not Molson...

If you have ever tasted these beers from Canada: Tremblay, Cheval Blanc, Gamme Belle Gueule, Coup De Grisou, Sainte-paix, Death Valley, Snoreau, Gamme D'achouffe or Cap Espoir, than you are drinking a bear from Les Brasseurs RJ...

That's 'RJ' as in Roger Jaar, a Haitian of Arab descent who owns the Coca-Cola plant in Haiti (Brasserie de la Courone S.A.)

O.. O... Ou pat konn sa?
Se pa Gran Mangeur non cheri...
Se Grand ManJAAR... LOL...

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